Advertising people are no less than wizards. They have the ability to enter the abyss of both your heart and mind and shake it from the core leaving their footprints over there. Extra gum just gave us a perfect example of this. People everywhere are busy blowing their nose and wiping their tears after watching this commercial. Both irony and fun lie in the act and at the end you will realize, "Oh my God! It was a gum commercial!"
The theme of the add is 'Can't help falling in love.' The couple first meets at the school. And as expected the feelings begin to bubble up.
There is nothing as magical as the first kiss!
You will see that in every pivotal moment of their relationship, the guy writes something down on a gum wrapper and draw all the important moments.
Just like everybody else.....