Following the footstep of Google, Facebook is also trying to make its presence in all potential-tech sector, and so you can see Facebook launching out its own operating system, but that is far.
As of now, Facebook is all set to take on Amazon and so-called Cable-killer Netflix, by introducing its own line of TV series.
Earlier in February, we reported that Facebook is all set to expand itself into the streaming sector by introducing its own TV streaming app for Apple and smart televisions. Well, tell what Facebook is finally be launching their scripted TV shows in mid-June.
With the launch of its own TV shows, Facebook might also introduce video monetizing platform.
The majority of a TV show's audience are youth, aged between 18-24 year. Facebook is aiming to bring shows which are liked by these audience group. The show '13 Reasons Why' has been a great success recently for Netflix mainly because of the show's relatability with the youth and the content which was offered to them.
Facebook will be dividing the video into three parts based on its runtime, so to cover all the run time categories. People can also enjoy the video feed from the pages or friends they follow; again Facebook algorithm will do the work of presenting the preferable content according to the viewer.
Facebook will also continue with the auto-play video in the news feed. Facebook approached Ricky Van Veen, Ex-CEO of CollegeHumor, last December to create youth and teen relatable content for them.
Also, according to Business Insider, Facebook planned to launch the services in mid-April, but due to Cannes Festival, the launch is dealyed till June.
Beside major competitors like Netflix and Amazon, YouTube is probably the biggest challenge for Facebook when it comes to content availability. YouTube is also focusing on its original TV shows with them collaborating with seven media network last week. YouTube has video subscription plan like YouTube Red, which offers ad-less streaming at a very affordable cost.
Another area of interest for Facebook right now is Sports, with a large audience base many new leagues are getting a good response from the people. "Sports is probably something that we'll want to try at some point," Facebook CEO Mark Zuckerberg said to investors in a recent earning call.
Virtual Reality dating show from Conde Nast Entertainment is one of the shows that Facebook has tied up with. VR is the future and the fact that people are giving a good feedback to it, a VR show addon can give Facebook an edge.