This Seattle-based startup is selling a unique way out to protest America's politician. With tea considered as one of the drinks to open up not only your sleepiness but also your thought process, there have been many attempts where tea has been related to politicians. But now Protest Teas has come up not just with tea but 'TEABAGS'.
So, what will these bags with tea do? Well, that bag has a significance of its own. It will carry your message that too a 'hate' message to the politicians of your choice.
It has set up a site that lets people 'teabag' a politician. This unusual gift to the politicians has dual purposes to serve: letting out your frustration and donating for the charity.
The CEO and Co-Founder of Protest Teas, Punar Singh, said, "Right now, we don't think the administration is representing the will of most Americans with the decisions they're making, especially with healthcare. And this is hopefully a funnier way to vent out some frustration.
Protest Teas is a safe platform which offers people to voice their opinion against any American politician. The ingredients which you add to the teabag are totally in your hands; may it be humorous sarcastic or serious. It provides a channel to your resentment. In our current political climate, it is a common pain for the citizens of every country that they feel extremely helpless and stressed out about the decisions carried out by the politicians. So, by way of Protest Teas, you can freely send protest postcards with teabags to the politicians who are ignoring the will of the people.
The 2016 U.S Presidential Elections were so crucial that it involved almost every country in the world. The ongoing and post periods of elections made it obvious to the founders that emotions across the nation were extremely riled up. The situation was almost like the nation was going through a re-birth or at the precipice of another revolution like the Boston Tea Party of 1773.
The founders then thought that there is a need for another Boston Tea Party moment to reinvigorate the spirit of the citizens as well as the promise of America - to us and the world. And this very thought inspired them to come up with the original idea.
The term 'teabag' is a pun which intent towards adding some laughs which is literally required these days.
With all the frustration, you can open up the site protestteas.com where you'll be offered a list of numerous politicians to select. Not just that, you'll also be provided with enough space/characters to let your annoyance take out on that particular politician. You can write a note, post which an actual teabag will be sent with that note. The founders say that the politicians should be reminded of the revolution of the Boston Tea party every time they forget the will of the people and they are considered to be tea bagged.
So now you can send teabags to Trump, Paul Ryan, Mike Pence or any of several other politicians from both sides of the aisle (five Republicans and five Democrats, to be specific).
The site has reached a large number of people within minimal time. The simplicity and design of the website have engaged thousands of users. Also, people find the phrase 'teabag a politician' so humorous that they have started flooding love to the idea. The founders have specifically focussed on maintaining and carrying the idea on a healthy note too. So, 'teabagging a politician' gives the audience a chance to adequately express their frustration with the current political climate while getting a laugh. Besides, it is a reminder of the glorious history which gives people hope that this too shall pass. The idea is a small connection to the journey of America and how far we have come. Moreover, it satiates its users to some extent that they have accomplished something tangible in addition to expressing themselves since there is a donation piece for each sale.
Within a month of its commencement, the site was successful enough to send 100 postcards and teabag packages in its first shipment. Trump had been trumped 70% of the times, and 80% of the customers are women.
The CEO and co-founder of Protest Teas, Punar Singh, is an entrepreneur based in Seattle who also runs his own online marketing consulting practice & has founded multiple startups before, mostly B2C sites and some B2B services.
His co-founder Kristian Randall is a design genius and a product manager in a technology firm. He apparently joined Punar in end of December/early January to build the website as well as the emojis of the politicians. The product was launched towards the end of January, since then it has been approaching people through interviews on local radios and newspapers. Just like the idea, the marketing strategy of the product was a little different which involved stirring a fun amount of controversies around this idea.
Well, the money demanded i.e. $10 is worth since the users can choose to donate to a charity of their choice and 'Protest Teas' donates a part of the proceeds from the sale to that charity.
Currently, 20% of the proceeds from each sale is donated to the charity of the user's choice. The organizations include those of ACLU, Planned Parenthood, Testicular & Breast Cancer research, Wounded Warrior Project and much more that work towards making lives better in America. So, just one simple step can allow you to express their emotions with humor, invoke a powerful moment in history, and make a difference to the cause of their choice.
The startup will definitely look forward to scaling up by introducing products of mockery, protest or support and bringing more representatives and senators within their range i.e. from all 50 states as well, taking the startup to the state level. Which subsequently means that this startup will soon allow you to make a choice over 500 candidates.
At present, there are no services available to the citizens of America which assist them to let out their vexation and allow them to send messages to the most disliked politician with the bonus of helping charities. Just within a few months of its launch, the startup has been receiving requests from local Seattleites asking to put local politicians on the site so they can teabag them too.
But the day is not far when the founders will bring to you more states, more politicians, making it national.
Plus, the startup is working on more protest themes such as Taxes, March for Science, May Day and more which will be carried on next month. And yes, you'll be entertained with more features on the site.
And as long as politicians are in the office, Protest Teas makes sense to exist.
One of the users poured love through an email saying, "Love this site. I feel like I can be a part of the protest without going to one."
Let's have a look at some of the messages which were sent to Trump.
# "I have stopped eating Cheetos because they remind me of you. Thanks, Trump"
# "There is no time for on-the-job training. Quit while you're ahead. This is the presidency of United States! You can't bullshit or bankrupt your way out of this."
# "Why use Twitter? Are you 15 years old? So embarrassed that you are even trying to represent us. And being considered our leader. It's so painful. Please go away and stop making decisions that are in opposition to what this country stands for. God bless, America!"
# "Dear, President Trump- when you run your own business you can make statements like 'you are fired'. But when you are president you must consider the 100 senators and the rest of the congress - I am hopeful that the statements you have made improve to be sure we are safe yes - but our country's Statue of Liberty actually covers that - Hopefully never a 9/11 again. Thank you!"
Frustrated citizen? Protest Teas is here to your rescue. Speak whatever you want to. Write whatever you have been angry about. Fill the teabags and Protest Teas will help you in sending them.
We hope that apart from letting out your anger, this tea-note-bag will help the politicians to purify and refresh their minds too.