Many of us love getting tattooed. While many people opt for tattoos with sentimental value, other goes for making happy memories.
Moreover, the football superstar, David Beckham's family tributing tattoos have been the object of interest for many years. But, in a campaign video of UNICEF, the ex-sportsman gets some new ink to show that some kids are marked with scars throughout their lives, for which they don't ask.
Check out his breathtaking tattoos and everything about the campaign.
Longtime UNICEF ambassador David Beckham starred in the dark new UNICEF film, representing forms of violence that children experience in spaces where they should be safe, such as in home or schools.
UNICEF is a UN body which works for children across the world. The latest video gave the note that "David Beckham chose the marks on his skin, but millions of children bear marks that they haven't chosen. Violence against children is wrong. It's on all of us to end it."
Along with the ink on David's body come to life to tell dark stories of kids enduring physical and psychological abuse, it also plays the sound of children cry and scream making it more live to the viewers.
In a statement, David said, "Last year I visited Cambodia with UNICEF where I met and listened to children who told me about the terrible violence they have experienced. I was shocked by what I heard and I saw how violence could leave deep and lasting scars. No child should have to endure this. I hope this new project will draw attention to this urgent issue and inspire action."
According to the UNICEF reports, "Every five minutes, somewhere in the world, a child dies from violence. Millions are in danger of physical, emotional, and sexual abuse that could destroy their childhood forever."
Two-thirds of the 190,000 'U-viewers' around the world said that they have personally experienced physical or verbal abuse or know somebody else who has.
Using the U-report tool that allows people to report on concerns affecting their lives, the father-of-four, David Beckham invited young bodies to respond to the question of violence against children.
Isn't it heart-wrenching?
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