Have you have heard of "Pink Tax"? If you are a woman and a US citizen you probably have been paying it and surprisingly you are unaware of it. A pharmacy store in New York's Soho neighborhood advertised a 7 percent 'Man Tax' on Colombus Day to raise awareness against "Pink Tax'. The pics soon made it to the internet and offended men started railing on Pharmacy's Yelp page. Jolie Alony's the store's owner also got offensive calls. All in all the response in New York was great. And it worked.