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This Body Shaming Photoshoot Proves That Only Women Don't Look Great In Underwear

This Body Shaming Photoshoot Proves That Only Women Don't Look Great In Underwear
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Why are there a lot many body-positive ad campaigns around women but men are still shown with six pack abs in those underwear ads? That has just changed. American Eagle's underwear brand Aerie has brought in a new range of underwears and the ad campaign has changed a few things.

Here is how. 

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These men are breaking the conventional look of male models.

These men are breaking the conventional look of male models.

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In those regards, the campaign sure is groundbreaking.

In those regards, the campaign sure is groundbreaking.

This is Kelvin, who loves using his selfie stick.

This is Kelvin, who loves using his selfie stick.

And Devon who likes to shake and stir.

And Devon who likes to shake and stir.

Doug does Yoga.

Doug does Yoga.

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And Matt takes out the trash.

And Matt takes out the trash.

When asked about the ads, American Eagle said

When asked about the ads, American Eagle said
via

"American Eagle Outfitters is letting guys know they are more than their messy man buns and deeper than six-pack abs. It's about loving yourself inside and out!"

This ad maybe a great help for men in many ways.

This ad maybe a great help for men in many ways.

Because according to a Canadian research, "Our findings support the assertion that men are more commonly becoming the targets of mass media images, resulting in more emphasis on the muscular ideal."

Here is the video

Share and comment with your views on the campaign.

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