In the age when we study about entrepreneurship in print, these chaps emerged out of the books as live examples. 10th class students Chetanya Golechha, Mrigank Gujjar and Utsav Jain, are India's youngest entrepreneurs who have tapped an investment of Rs 3 crore for their start-up ‘Infusion Beverages’, proving that your age cannot act as a barrier to your success and ambitions.
Well, it was not a bed of roses for them since they too had to face initial failures... because fortune had something else decided for them. Their first step towards their pinnacle was just a participation in the entrepreneurial fest of Neerja Modi School in April 2016. Having being eliminated in the very first round, the silver lining about their idea was their first order of 150 bottles of soda, preservative, and sugar-free flavoured water.
Covering their journey from just a mere idea, formulating it, finding an investor and converting their idea into reality in less than a year, the trio hasn't looked back since then.
Taking a step forward, with an aim of redefining their idea, the kids participated in the entrepreneurship competitions at IIT Kanpur and IIM Indore and received tremendous appreciation. However, a major fillip arrived when the Malaviya National Institute of Technology of Jaipur initiated to incubate their venture, which also assisted them in filing a patent for their technology.
Recounting their days of hard work, the team of three shares that obtaining the license, the challenging task of approvals and permissions from FSSAI couldn't have happened without the support of their parents who helped them throughout. And the Infusion Beverages has already been successful in selling 8000 units which are available in three different flavours – rose, kewra and bel.
As a blessing, the Indore city is going to receive a gift since the startup is now setting up a manufacturing unit in Indore with the received INR 3 crores.
On this, Utsav Jain said, “The meeting was successful in the first hour. They decided to fund Rs 3 crore. Under the agreement, we have the responsibility of marketing and research. The plant will be based in Indore.”
And yes, for school students, this is a major gateway to bigger things in life.
The details of their journey shared below are sure to fascinate you.
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